Patricia Gilliard
PROJECT MANAGEMENT
Through authentic communication, my focus is to evoke emotions, create lasting connections, and drive business success.
Authentically communicated values are the key to emotional connection and the success of the brand experience.
At the same time, I am actively committed to promoting diversity and an inclusive corporate culture. Through creative approaches and continuous learning, I would like to increase the attractiveness of the employer, support fair collaboration and strengthen employee retention. In this way, I create an inspiring working environment in which everyone feels welcome and a sense of belonging.
MY COMPETENCES
- Strategic thinking: Developing and implementing effective strategies that are aligned with the organisation's objectives
- Adaptability: Flexibility in adapting strategies and messages to respond to changing circumstances
- Creativity: Developing innovative and engaging content for sustainable initiatives in all areas of my field of expertise
- Copywriting: creation of target group-specific and cross-media content
- Languages:
German, French & English
MY EXPERTISE
20 years of experience in project management in corporate communications (agency and company side) and HR
- Strategy and concept development
- Innovative thinking and creative problem solving
- Efficient resources management (time, money, personnel)
- Targeted and cross-media communication
- Successful leadership of interdisciplinary teams
- Creative flair for user-friendly layout
- Strong research skills and broad network
YOUR BENEFIT
- Strengthening the brand: Ensuring a consistent and sustainable brand presence
- Project implementation: Communicating messages, values and visions for credibility and building trust
- Event management: Targeted and budget-compliant implementation for creative and cost-efficient results
- Implementation of DE&I strategy: Promoting employee retention through inclusion and increasing employer attractiveness (Employer Branding and Change Management)